On the banks of the Nile in Esna, Egypt, a group of 13 women have opened the first women-led restaurant, 'Okra', redefining tourism in the region. This initiative is part of a sustainable community development project by Takween Company, aimed at boosting local tourism and empowering women in a traditionally conservative society. The restaurant operates without any male involvement in its management or operations, showcasing traditional Upper Egyptian cuisine and cooking methods. The women received training in management and health safety, allowing them to transform their culinary skills into a successful business that attracts tourists and dignitaries alike.
The idea for 'Okra' emerged from a traditional cooking competition organized by Takween, where over 35 women participated. The competition highlighted local dishes, with winners like Nour Al-Sheikh, who now serves as the restaurant's administrative manager, leading the way. The restaurant focuses on authentic recipes and traditional cooking techniques, using local ingredients sourced from the Nile and surrounding areas. This approach not only preserves culinary heritage but also supports local agriculture and fishing communities.
Despite initial resistance from conservative family structures, the women received growing support from their community as the project gained recognition. The restaurant has become a cultural hub, participating in food festivals and attracting attention from foreign ambassadors and tourists. 'Okra' serves as a model for women's empowerment and sustainable tourism in Egypt, illustrating how community-driven initiatives can create economic opportunities while preserving cultural traditions.