Pantone Declares 'Mocha Moss' as Color of the Year for 2025
Pantone has officially announced 'Mocha Moss' (PANTONE 17-1230) as the Color of the Year for 2025, marking a significant moment in the world of design and fashion. This warm, indulgent brown shade draws inspiration from cocoa, chocolate, and coffee, embodying a collective desire for comfort and well-being amid global challenges. Lori Pressman, vice president of the Pantone Color Institute, describes Mocha Moss as a soft brown that reflects our longing for comfort and enjoyment of simple pleasures.
The Influence of Mocha Moss in Fashion and Beauty
The fashion industry has already embraced Mocha Moss, with renowned designers like Hermès, Miu Miu, Gucci, Max Mara, and Prada incorporating the shade into their collections. This versatile color is expected to dominate key fashion items such as coats, leather jackets, and bags. Additionally, the beauty sector is poised to adopt Mocha Moss with taupe lipsticks and earthy blushes, providing a polished yet natural finish. The color's calming properties make it suitable for various palettes, blending well with bold hues and soothing pastels alike.
Mocha Moss in Nature and Travel
Beyond fashion and beauty, Mocha Moss resonates with nature and travel. It reflects the earthy tones found in landscapes such as the Isle of Lewis in Scotland and the mud architecture of Djenné in Mali. Travelers seeking harmony with the natural world can find inspiration in these environments, where shades of brown evoke feelings of tranquility and connection with the earth. Pantone's choice of Mocha Moss signifies a shift towards more grounded hues, aligning with a broader cultural movement towards comfort and connection.