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Vera Brezhneva Lowers Performance Fees Amid Political Shifts

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Vera Brezhneva has reduced her performance fees and changed her approach to singing in Russian for audiences abroad, amidst ongoing political tensions and personal challenges.


Vera Brezhneva Adjusts Performance Fees Amid Controversy

Vera Brezhneva, the renowned singer and former member of the group VIA Gra, has made headlines recently for both her reduced performance fees and her evolving stance on performing in Russian. Following her condemnation of the Special Military Operation (SVO) and her initial refusal to perform in Russia, Brezhneva has slashed her performance fees for corporate events by 1.5 million rubles. Her current fee is approximately €60,000, down from €75,000. Reports indicate that she is now willing to take on various performances, even during her tours, as long as they are outside Russia.

Brezhneva's shift in approach has led her to perform in Russian for audiences abroad, seemingly relaxing her previous language preferences. During her performances, she communicates with her audience in Russian and sings hits from her former group, which has sparked conversation among fans and commentators alike. Some have noted that her recent activities, including a social media marathon aimed at promoting happiness, have not gained the expected traction, leading to speculation about her career's direction.

Lifestyle and Performance Requirements

In addition to her fee adjustments, Brezhneva's performance rider reveals her high standards for travel and accommodations. She travels with a team of 12, requiring business class for herself and her assistant, while the rest of the team flies economy. The singer insists on luxury minibuses and five-star hotels, with specific demands for amenities and food in her dressing room, including chicory, nuts, and various fruits.

This luxurious lifestyle contrasts sharply with the struggles faced by some of her contemporaries, such as comedian Maxim Galkin, who has faced challenges in selling tickets for his concerts in the US. Galkin has also implemented a ban on video and audio recordings at his shows to manage his brand better.

Broader Context of Russian Artists Abroad

Brezhneva's situation reflects a broader trend among Russian artists who have left the country due to political tensions. Many are navigating the complexities of continuing their careers while distancing themselves from their homeland's political climate. Commentators have drawn parallels between Brezhneva and other artists, such as Svetlana Loboda, who recently faced backlash for her performance choices and audience interactions. The ongoing conversation highlights the delicate balance artists must strike between their artistic integrity and the realities of their careers in a changing political landscape.

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