Vendée Globe 2024: Race Starts at 1:02 p.m. for Optimal TV Coverage

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The Vendée Globe 2024 sailing race is set to begin on Sunday from Les Sables-d'Olonne at precisely 1:02 p.m., a decision influenced by media considerations rather than traditional factors like tides or superstition. The start time has been strategically chosen to align with television broadcasting schedules, allowing major networks to air the event without disrupting their 1 p.m. news programs. This timing enables news presenters to deliver headlines before transitioning to live coverage of the race's start, ensuring maximum viewer engagement and satisfaction for sponsors involved in the event. The race will feature 40 competitors, all set to embark on this prestigious solo round-the-world challenge.