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Postcard Nostalgia: How Millennials and Gen Z Are Reviving a Timeless Tradition

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Explore the decline of postcard sending in the digital age, the enduring appeal among younger generations, and the rise of postcard collecting as a cherished tradition.


The Decline of Postcards in a Digital Age

The tradition of sending postcards, once a cherished way to connect with loved ones while traveling, has seen a significant decline in recent years. A recent survey revealed that only 18% of Britons consistently send postcards when traveling abroad. This shift is largely attributed to the rise of technology, with many travelers opting to share their experiences through social media instead of traditional mail. While older generations fondly remember the joy of receiving postcards, millennials and Generation Z still hold on to this nostalgic practice, with 53% and 47% respectively sending postcards during their travels.

Nostalgia and Tradition: The Appeal of Postcards

Despite the decline in postcard sending, many people still appreciate receiving them. Approximately 41% of individuals expressed joy at receiving postcards, indicating a lingering affection for this form of communication. Collectors like German Jurgen Hartwig, who boasts a collection of half a million postcards, highlight the emotional value and memories associated with these cards. The history of postcards dates back to 1865, when Heinrich von Stephan proposed the idea of

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Refs: | Aljazeera |

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