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Navigating the 2024 US Presidential Election: How AI Could Transform Democracy

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Explore how artificial intelligence is shaping the 2024 US presidential election, from enhancing voter engagement to posing risks of misinformation and deepfakes. Learn about global efforts to ensure safe and trustworthy AI in electoral processes.


The Impact of AI on the 2024 US Presidential Election

As the 2024 US presidential election approaches, the influence of artificial intelligence (AI) on the electoral process has become a focal point of concern. With over 60 countries gearing up for elections that affect nearly half of the global population, the potential for AI to both enhance and undermine democratic practices is under scrutiny. Historical precedents, such as the pivotal role of television in the 1952 elections, remind us of how technology can shape public perception and voting behavior. Today, AI's ability to engage voters through personalized communication and real-time information is juxtaposed with the alarming prospects of misinformation and deepfake technology that threaten the integrity of elections. The UN has recognized these challenges, prompting discussions on ethical guidelines and regulatory frameworks to safeguard electoral processes against AI misuse.

Global Responses to AI Threats in Elections

In response to the rising threats posed by AI, global leaders and organizations are mobilizing to establish safeguards. The UN has initiated a new Advisory Body on Artificial Intelligence, aiming to create international standards and ethical guidelines to mitigate risks associated with AI in elections. This initiative comes alongside a resolution adopted by the UN General Assembly, calling for safe and trustworthy AI systems that respect human rights. Notably, a charter signed by major tech companies, including Google and Microsoft, commits to developing technologies that detect and combat misinformation. However, as concerns about propaganda and disinformation campaigns escalate, questions remain about the effectiveness of these measures in a landscape where technology can easily be manipulated. The challenge lies not only in the technology itself but also in ensuring that it serves to empower, rather than deceive, the electorate.

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Refs: | Aljazeera |

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