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Pantone Reveals 'Mocha Mousse' as the Color of the Year for 2025

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Pantone has announced 'Mocha Mousse' as the Color of the Year for 2025, a warm brown hue that embodies comfort and well-being, reflecting current cultural trends.

The selection of Mocha Mousse highlights a growing trend in design and fashion towards comfort and well-being.

The color reflects a collective emotional response to current global uncertainties, emphasizing the importance of harmony and connection.

Mocha Mousse's versatility allows it to be integrated into various design sectors, making it a significant choice for 2025.

Mocha Mousse is likely to dominate fashion collections and interior design trends in 2025.

The color may influence marketing strategies as brands aim to connect with consumers' desires for comfort and well-being.

As the trend towards earthy and comforting tones continues, we may see an increase in the use of similar shades in upcoming years.


Pantone Unveils 'Mocha Mousse' as Color of the Year 2025

On December 6, 2024, the Pantone Color Institute announced 'PANTONE 17-1230 Mocha Mousse' as the Color of the Year for 2025. This warm and comforting shade of brown is reminiscent of cocoa, chocolate, and coffee, designed to evoke feelings of comfort and well-being. Laurie Pressman, Vice President of the Pantone Color Institute, emphasized that this color reflects a collective desire for harmony and indulgence in simple pleasures, aligning with current cultural trends that prioritize comfort in a changing world.

Mocha Mousse is described as a sophisticated yet unpretentious hue that transforms the perception of brown from modest to luxurious. Leatrice Eiseman, Executive Director of the Pantone Color Institute, noted that this color embodies a thoughtful indulgence, appealing to our innate desire for everyday pleasures. The choice of Mocha Mousse marks a shift from the vibrant 'Viva Magenta' of 2023 and the light 'Peach Fuzz' of 2024, showcasing a more serene and adaptable tone that can harmonize with various design aesthetics.

Fashion and Design Trends for 2025

The introduction of Mocha Mousse is already influencing fashion and design, as seen in recent collections from major brands. Saint Laurent and Chanel have showcased this color in their spring-summer 2025 lines, demonstrating its versatility and elegance. The calming nature of Mocha Mousse allows for easy pairing with other colors, making it suitable for a wide range of styles—from minimalist to elaborate designs. For instance, Miu Miu's combination of a cappuccino leather bag with a darker jacket and electric blue top exemplifies the color's adaptability.

As we approach the end of the year, Mocha Mousse promises to redefine wardrobes and interiors, offering a palette that embodies peace, harmony, and a connection to nature. This color not only serves as a fashion statement but also reflects a broader cultural movement towards comfort and well-being, resonating with consumers seeking solace in their everyday lives.

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Refs: | Le Parisien | ANSA | Le Figaro |

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